In this issue : DECEMBER 2018
In this issue : DECEMBER 2018

Goodman’s Purpose

At Goodman, we’re conscious that it’s not just what we do, but how we do it – our culture is important.

We’re looking beyond the short-term financial metrics to ensure we build a sustainable business for the long-term.

For the last 20 or so years, our vision was to be global experts in the industrial property sector, while putting our customers at the centre of our business. We’re proud that we’ve been successful in doing this, thanks to the drive and passion of our people, many of whom have been with Goodman for more than 15 years.

But we also need to keep broadening our view.

To take Goodman into its next phase of growth, we need to think more broadly about the environment we’re operating in and our stakeholders, especially our customers, and make space for us all to succeed. That’s why our purpose has evolved to “making space for greatness.”

So what does it mean?

For us this means being completely focused on serving the needs of all our stakeholders – our customers, our team members, our investment partners, as well as our communities. Having a purpose helps set our direction for the future and provides us with a powerful platform to align all our stakeholders.

Customers – We want to attract like-minded companies as customers, where we provide logistics space for the world’s greatest ambitions and allow them to grow and be successful. We aim to give our customers the space they need to succeed by providing sustainable solutions and unparalleled service in high-quality locations.

Team members – We also want to attract people who want to reach their potential as part of our team, who can challenge our thinking and come up with new and innovative ideas to carry us into the future. Our team all have a stake in the business motivating them to work hard and take a long-term approach to decision-making.

Investment partners – We are a long-term player and by taking a long-term approach and building a sustainable business, we should continue to provide our investors with sustainable returns.

Community partners – We partner with charities all over the world who are striving to make a difference for those who can’t always see a way forward.

Find out more about our purpose

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Our strategy continues to take a customer-led approach and develop the best properties only in locations where our customers want to be.

THE FUTURE

Making space for greatness made its debut in the Stakeholder Review and Annual report this year. The little girl on the front cover represents our customer’s customer, she also represents the future, a potential customer or even one of our own people. By looking to the future, we can help all our stakeholders succeed.

Watch the making space for greatness video to learn more.

It’s not enough to simply wish for greatness.
We need to commit to it for the long term with determination and drive. At Goodman, we understand the world is constantly changing and to be part of the future we must remain agile and open to new ways of working. It’s in this way we aim to give our customers the space they need to succeed by providing sustainable solutions and unparalleled service in high-quality locations. We actively pursue the very best people. And we give those people the space they need to grow and push us all a little further.

We care about the future of the planet and all the people in it. We believe sustainability is our responsibility and we choose to work with people and organisations who feel the same. It’s one of the reasons we partner with charities all over the world who are striving to make a difference for those who can’t always see a way forward. Greatness is not a singular pursuit. Nor is it one that is easy to reach. But at Goodman our vision is to make it a possibility for everyone by making space for it in everything we do.

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In the community

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